From personalized direct mail pieces to customized marketing collateral, our capabilities in variable data printing enable you to deliver highly relevant and engaging content to your audience. Whether you’re looking to enhance customer engagement, increase response rates, or drive conversions, our precision and attention to detail ensure that your variable data print projects are executed flawlessly.
Partner with One Stop Mail for your variable data printing needs and experience the difference that our operational expertise and advanced technology can make in elevating your print marketing campaigns.
Personalized Messaging
Tailor your communication to each recipient for maximum impact and relevance.
Customized Images
Incorporate personalized images to create a unique and engaging experience for each recipient.
A/B Testing Capabilities
Test different versions of print materials to determine the most effective messaging or design.
Variable QR Codes
Include variable QR codes that lead recipients to customized online experiences based on their interests or preferences.
Variable Data Proofing Systems
Take advantage of our variable data proofing systems to review and approve personalized print materials before production, ensuring accuracy and consistency.
Integration With Digital Channels
Seamlessly integrate variable print materials with digital channels such as email marketing or social media for a cohesive omnichannel experience.
VARIABLE DATA PRINTING BOOSTS ROI
Variable data printing (VDP printing) allows you to make a mass mailing more personal, so you can reach each recipient with a message that is more meaningful to them. According to a recent study, 59% of shoppers say personalization was a purchasing influence.
The same Infosys study says that consistent high-quality direct mail that is personalized offers higher returns than a generic mail campaign.
ENHANCED BRAND CONSISTENCY
Maintain brand consistency across all printed materials while still offering personalized content.
VDP IS EFFECTIVE AT SCALE
Variable Data is perfect for large scale customization that done any other way drives up the cost of personalizating your printed collateral. Is quick, easy and affordable.
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