How do you improve through the competition on the very crowded internet? By utilizing personalized direct mail statistics, of course. Instead of a standard digital banner – why not personalize it to match an individual’s interest. If you’d like to get a better result for a lower price, direct mail can fill the bill. Statistics show that millennials like mail, with 75% looking forward to getting it and 63% responding to a mailed offer in the past three months.
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